Manufacturer, OEM and Fabricator Marketing
Your audience is online. When they need a solution, they Google it.
Will they find you?
Will they easily find the solution at your website?
Do you make it easy for your prospects/clients do do business with you?
Content marketing can be extremely powerful in the way that it connects people asking questions with the answers found on the pages of your website. There is an art to how one should structure their website content.
Video improves your online presence, when coupled with better written content, is an extremely cost-effective way to tell your story, reach new prospects, delivers measurable ROI and helps to convert website visitors to tangible opportunities.
Video can play a key role in your sales process. Using video in marketing your manufacturing company is no longer a "luxury" it's a necessity for manufacturing companies.
Feature your FACILITY. Introduce your TEAM. Demonstrate your CAPABILITIES.
Shorten the Sales Cycle
Your potential customers are searching for the right manufacturer to develop their products and they have lots of questions about what you can do for them and how you’ll do it.
Video is fast becoming a powerful lead generation tool for manufacturing marketers. Using video appropriately can easily shorten sales cycles and improve the nature of conversations you are having with your potential buyers.
A study by the IT Business Edge showed that videos are used by B2B buyers throughout the buying cycle: from awareness to purchase; with more than 70% of B2B buyers relying on video product demonstrations before deciding on which products and services to buy.
We can help create both written and video content to take your buyers through the front-end buying journey. As you may have read, buyers today are doing 70% of their research online and only talk with a sales person when they’re ready to buy.
The days are gone where a yellow pages ad is all you need. Your competitors are building more robust explainer sites to inform prospects. Our award-winning team can help you do the same. We’re here for you when you have that, “oh ya!” moment. We need more…